Caudalie is committed to the protection of endangered wildlife
For the preservation of biodiversity & wilderness
Since 2012, Caudalie has been a member of the 1% for the Planet network and donates 1% of its global revenue to various environmental protection projects. In 2024, Caudalie and Wilderness International joined forces as part of this initiative to guarantee the protection of Canadian primeval forests and their natural beauty - square meter by square meter.
Let's continue on this path together and permanently preserve even more unique wilderness: Protect a piece of the Caudalie rainforest now.
Caudalie is a French beauty brand that was founded in the heart of the Bordeaux wine-growing region. The label relies on the natural ingredients of the vine and grape for the production of its skincare products. In accordance with its code of conduct - the "Cosm'ethic" - the brand is committed to avoiding certain controversial ingredients and giving something back to nature for its gifts in the long term. With this in mind, Caudalie has been supporting initiatives and projects for the preservation, protection and sustainable restoration of pristine forest areas for many years.
The Caudalie forest in Canada
We are aware that the fight against climate change cannot be limited to reducing greenhouse gas emissions alone. It is equally important to preserve and restore natural carbon sinks - as Wilderness International is doing. This partnership is a concrete example of our long-term commitment to environmental protection.
Angélique Vacher
Sustainable Development Manager, Caudalie
Strength through diversity
The Caudalie corporate forest is located in the most biodiverse area of the northern hemisphere. Learn more about research projects and species monitoring now.
Unique habitats – equally valuable:
Pacific coast
Off the coast of the protected areas on Porcher Island, schools of orcas and humpback whales swim by. Forest protection has a direct impact on water and animal conservation here.
of old-growth rainforest
The giant trees in the temperate rainforest provide a home for countless animal and plant species. Even the dead wood here is full of life.
raised bogs
The raised bogs on Porcher Island are home to many animals and plants that depend on both the special altitude and the high soil moisture of the landscape.
The beauty of the Canadian wilderness
The beauty of the Canadian wilderness
Angélique Vacher from Caudalie accompanied Wilderness International on an expedition in a supervisory, cooperative capacity.
Sitka spruce, giant arborvitae, and other jungle giants dominate the temperate Caudalie rainforest.
Lichens and mosses colonize the ancient trees.
A bald eagle takes to the skies to hunt.
The raised bogs on Porcher Island are home to countless endemic animal and plant species on the one hand, and millennia-old CO₂ sinks on the other.
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Hanna Martens from the Greifswald Moor Centrum explains to Angélique Vacher the immense CO₂ storage capacity of the raised bogs on Porcher Island.
Humpback whales frolic undisturbed in the waters off the coast.
Coastal wolves roam along the shore.
Transparency
Why old-growth forest protection with WI?
What particularly impressed Caudalie about Wilderness International was the transparent and concrete use of the donations: 1€ donation protects 1 m2 old-growth forest - forever. Donors receive a certificate with the geo-coordinates and an aerial photo of the protected forest area as well as a tax-deductible donation receipt.
You too can protect a piece of the Caudalie forest
Let us continue on this path together and preserve the beauty of unique wilderness in the long term:
Your wilderness protection certificate
You will receive a personalized certificate of the piece of wilderness you protected immediately after your donation.
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Shooter with Caudalie Wilderness in Canada
About Wilderness International
The foundation, which is based in Peru, Canada and Germany, purchases legally secure wilderness areas and protects them for the future. The purchases are refinanced through donations, which ensure the long-term protection of the areas and enable environmental education projects and research into CO₂ storage and biodiversity.
