The GSG team has teamed up with Wilderness International to give its partners and brands the opportunity to protect a piece of nature. They are taking on a sponsorship thus, jointly protecting 20,000 square meters of rainforest in the Madre de Dios region of Peru, in forest areas with the highest biodiversity in the world. The donation on behalf of GSG's partner brands and advertisers directly contributes to increasing the forest area, wildlife conservation, research and local environmental projects.